“I leave an important part to an inspiration during the shooting. When we are on the set, when things happen!”
Roberto Badin is a fashion and still-life photographer from Brazil. Rather than doing a meticulous planning of a shooting, he let’s his imagination run free and draws inspiration from the location where the shooting is taking place.
Roberto Badin, your portfolio shows a great variety – fashion, stills, and travel. What does each genre mean to you?
In my opinion, it’s important always to be very open to all kind of projects. I like this challenge and I believe one field can feed the other.
Recently you’ve switched your focus from shooting mainly fashion to still life. What were your reasons?
Still life is a little bit more timeless. But I’m never too far from fashion shooting if you see my location work.
Studio-based photography gives the photographer more control over the process and outcome of a shooting. What does control mean to you?
You can also control the work on fashion and location shootings, it’s just a different way to work because you construct your image with the elements that are already at the place while you build everything from zero. when you are in studio. Like a writer face to his white paper.
How detailed do you go about the planning of a shooting? Can you explain your workflow a little bit please?
Each different project has his own approach, the only thing that I can say is that I prepare each stage of the work very meticulously.
Roberto Badin, you say that the most important part of ‘still life’ is the ‘life’. What exactly do you mean by that?
I leave an important part to an inspiration during the shooting. When we are on the set, when things happen!
What reaction do you intend to provoke in people looking at your photos?
The emotion that you can feel when you are watching it.
What does a single photograph need in your opinion in order to stand out and get noticed? Especially keeping in mind the abundance of visual imagery in today’s media?
Once again, it’s a question of emotion. Today more than ever…
But it doesn’t mean provocation, like some people do.
Susan Sontag once said “The camera makes everyone a tourist in other people’s reality, and eventually in one’s own”. How has photography changed the way you look at the world and what have you learnt about yourself?
I started photography when I was 14 years old and I made it my profession. I’s a great chance to live from a passion.
Every photographer is going through different stages in his formation. Which “landmarks” do you recall that have marked you and brought you to the place where you are today as a photographer?
Always try new fields, make tests, shooting more, think less!
Last but not least, let’s switch roles: Which question would you have liked to be asked in this interview about your work that I didn’t ask? Please feel free to add it – as well as the answer.
Q: What was you favorite recent project ?
A: I have been invited to participate a Lady Dior “As Seen By” exhibition project. My image was already presented in Shanghai, Milan, Tokyo, Sao Paulo and recently Hong Kong. It was an amazing project where I could make the bridge between photography and a film story, the 2 aspect of my work.